CORPORATE LEVEL STRATEGY (Healthcare Management) (English Edition)

This book focuses on the key strategic decisions to be made at the corporate level, to identify the corporate profile and determine whether the company will operate in a single business or more than one related business or venture into other unrelated businesses. At the end of the book, you will be able to understand the following:
• Define and identify the corporate profile
• Making a decision on single business or multi business
• Growth strategy • Stability strategy
• Retrenchment strategy
• BCG growth share matrix
• Global corporate strategy

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