Design, Typography Etc.: A Handbook

Why does a newspaper look different than a magazine or a book? What effect does using a certain typeface or a specific grid have? And why do some layouts just seem right, and others seem simply wrong? Richly illustrated with numerous examples from around the world, this comprehensive handbook and reference volume addresses the most important aspects of good book, poster and advert design, offering guidance on everything from building a website and the correct use of colors and fonts through to column width and line length. Sketches and clarifying text serve to explain technical terms that are indispensable to understanding the interface of designing and producing print media.

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Detalhes do produto

• Editora ‏ : ‎ Niggli; 1ª edição (20 dezembro 2017)
• Idioma ‏ : ‎ Inglês
• Capa dura ‏ : ‎ 272 páginas
• ISBN-10 ‏ : ‎ 372120977X
• ISBN-13 ‏ : ‎ 978-3721209778
• Dimensões ‏ : ‎ 23.77 x 3.48 x 31.78 cm

• Ranking dos mais vendidos: Nº 512,735 em Livros (Conheça o Top 100 na categoria Livros)
  • Nº 175 em Importados de Tipografia
  • Nº 569 em Importados de Ilustração Comercial de Design Gráfico

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Detalhes